Book Review: Marketing That Matters

This content has been moved to Book Review: Marketing That Matters on the Webbiquity blog.

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technorati tags: book review, Marketing That Matters, Chip Conley, Eric Friedenwald-Fishman, marketing strategy and tactics, socially responsible businesses, avocado, green mush, The Cluetrain Manifesto, Clif Bar, Luna bar, Lovemarks: The Future Beyond Brands, Kevin Roberts, McKinsey & Company, branding, customer-centricity, SRBs, flying tomatoes, Bjorn Lomborg

del.icio.us tags: book review, Marketing That Matters, Chip Conley, Eric Friedenwald-Fishman, marketing strategy and tactics, socially responsible businesses, avocado, green mush, The Cluetrain Manifesto, Clif Bar, Luna bar, Lovemarks: The Future Beyond Brands, Kevin Roberts, McKinsey & Company, branding, customer-centricity, SRBs, flying tomatoes, Bjorn Lomborg

icerocket tags: book review, Marketing That Matters, Chip Conley, Eric Friedenwald-Fishman, marketing strategy and tactics, socially responsible businesses, avocado, green mush, The Cluetrain Manifesto, Clif Bar, Luna bar, Lovemarks: The Future Beyond Brands, Kevin Roberts, McKinsey & Company, branding, customer-centricity, SRBs, flying tomatoes, Bjorn Lomborg

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